tekom - Tagungen

Injecting a Content Strategy to the Product Release Cycle

  • Fachvortrag
  • Analyse und Content-Strategie
  • 16. November
  • 11:30 - 12:15 AM (MEZ)
  • C7.1
  • beendet
  • Keine Folien hochgeladen
  •  Elena Fedotova

    Elena Fedotova

    • Intel

Inhalt

In a dynamic agile development environment, technical writers often do not have enough time to plan and architect their content, to interview stakeholders and understand business requirements, to build efficient metrics and processes for content governance. This impacts the quality, customer value of the content, and visibility of the writers efforts. This presentation introduces a real-life process and techniques to formally embed the content strategy development into the product development lifecycle, bring together all content developers, and commit them to the same business goals.  

Das lernen Sie

You will learn how to collaboratively plan the content strategy starting from the early product concept to the product release, what tools and templates you may use, and what outputs help you effectively report on your commitments.

Referent:in

 Elena Fedotova

Elena Fedotova

  • Intel
Biografie

Elena is a manager of the Technical Writing and Content Strategy team at Intel Software Products and Ecosystem group. She has more than 20 years of experience in technical writing developing DITA XML documentation and content strategies for a high-performance computing segment. Elena is one of the organizers of Intel Technical Writing School and a regular speaker at international technical writing conferences.